{"id":37069,"date":"2026-04-20T06:37:39","date_gmt":"2026-04-20T06:37:39","guid":{"rendered":"https:\/\/www.asesoriaorihuelacosta.com\/?p=37069"},"modified":"2024-12-24T11:10:04","modified_gmt":"2024-12-24T11:10:04","slug":"chatbot-in-your-company","status":"publish","type":"post","link":"https:\/\/www.asesoriaorihuelacosta.com\/en\/chatbot-in-your-company\/","title":{"rendered":"How to use a Chatbot in your company?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"37069\" class=\"elementor elementor-37069\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-f1c0abb elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f1c0abb\" data-element_type=\"section\" data-e-type=\"section\">\r\n\t\t\r\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\r\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a2e79c0\" data-id=\"a2e79c0\" data-element_type=\"column\" data-e-type=\"column\">\r\n\t\t\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\r\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1e007e6 elementor-widget elementor-widget-text-editor\" data-id=\"1e007e6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>You&#8217;ve decided to opt for artificial intelligence and are planning to set up a chatbot on your SL website to improve the user experience.<\/p><p>Find out <strong>some<\/strong> key <strong>tips<\/strong> for complying with the regulation.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/section>\r\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-761f312 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"761f312\" data-element_type=\"section\" data-e-type=\"section\">\r\n\t\t\r\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\r\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0e6f70e\" data-id=\"0e6f70e\" data-element_type=\"column\" data-e-type=\"column\">\r\n\t\t\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\r\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e18ee39 elementor-widget elementor-widget-heading\" data-id=\"e18ee39\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Chatbot European regulation <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/section>\r\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-cd9a01c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"cd9a01c\" data-element_type=\"section\" data-e-type=\"section\">\r\n\t\t\r\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\r\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-abd3567\" data-id=\"abd3567\" data-element_type=\"column\" data-e-type=\"column\">\r\n\t\t\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\r\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-81583cb elementor-widget elementor-widget-text-editor\" data-id=\"81583cb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Chatbots or virtual assistants are becoming an <strong>essential tool<\/strong> in companies of all sizes.<\/p><p>Using questions and answers generated with Artificial Intelligence (AI), these chatbots <strong>assist customers<\/strong> and guide them through the company&#8217;s website.<\/p><p><span style=\"text-decoration: underline;\">Since this summer<\/span>, a <strong>European regulation<\/strong> has been in force that regulates the use of this AI.<\/p><p>This regulation is directly applicable and <strong>classifies these systems as &#8220;limited risk&#8221;<\/strong>.<\/p><p>This imposes certain obligations, notably in terms of transparency&#8230;<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/section>\r\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-a683e40 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a683e40\" data-element_type=\"section\" data-e-type=\"section\">\r\n\t\t\r\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\r\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1a6a811\" data-id=\"1a6a811\" data-element_type=\"column\" data-e-type=\"column\">\r\n\t\t\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\r\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a0148f3 elementor-widget elementor-widget-heading\" data-id=\"a0148f3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Limited-risk artificial intelligence<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/section>\r\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-90f701c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"90f701c\" data-element_type=\"section\" data-e-type=\"section\">\r\n\t\t\r\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\r\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-13040ef\" data-id=\"13040ef\" data-element_type=\"column\" data-e-type=\"column\">\r\n\t\t\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\r\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ddc38de elementor-widget elementor-widget-text-editor\" data-id=\"ddc38de\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><strong>Classification of Artificial Intelligence<\/strong><\/h3><p>The way AI is used is classified according <strong>to the risk<\/strong> it poses to the health or safety of users.<\/p><p>There are four categories of risk: minimal or no risk, limited risk, high risk and unacceptable risk.<\/p><p>Chatbots that interact directly with people are considered <i>limited-risk<\/i> systems because they<strong> can be confusing<\/strong> if customers are not adequately informed that they are interacting with a machine.<\/p><h3><strong>Implications of artificial intelligence<\/strong><\/h3><p>Therefore, while implementing a (limited risk) chatbot requires compliance with less stringent standards than those required for high-risk systems, <i>it does<\/i> <i>entail certain obligations, the<\/i> <i>non-compliance with<\/i> <i>which<\/i> <i>may result in sanctions<\/i>.<\/p><p>For example, <strong>you could be fined<\/strong> if the system misleads users or if it does not comply with data protection obligations.<\/p><p>Therefore, require your provider to <span style=\"text-decoration: underline;\">ensure full compliance with applicable regulations.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/section>\r\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-b63d9b6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b63d9b6\" data-element_type=\"section\" data-e-type=\"section\">\r\n\t\t\r\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\r\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-532fce4\" data-id=\"532fce4\" data-element_type=\"column\" data-e-type=\"column\">\r\n\t\t\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\r\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-861036c elementor-widget elementor-widget-heading\" data-id=\"861036c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Essential keys to having a chatbot in your company<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/section>\r\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-b4f2323 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b4f2323\" data-element_type=\"section\" data-e-type=\"section\">\r\n\t\t\r\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\r\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-71ba474\" data-id=\"71ba474\" data-element_type=\"column\" data-e-type=\"column\">\r\n\t\t\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\r\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ade7f0d elementor-widget elementor-widget-text-editor\" data-id=\"ade7f0d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><strong>AI Transparency<\/strong><\/h3><p>One of the main obligations for chatbots is that <i>users <strong>must be aware that they are interacting with a machine<\/strong><\/i>, not a person.<\/p><p>To comply with this requirement, it is sufficient to add a clear message at the beginning of the conversation indicating that you are talking to a virtual assistant (e.g. &#8220;&#8221; or any formulation that informs the user that they <strong><em>are not talking to a human being<\/em><\/strong>).<\/p><h3><strong>Data protection<\/strong><\/h3><p><strong>If your chatbot collects personal data<\/strong> (such as names, emails or contact details), <i>make sure you also comply with the General Data Protection Regulation<\/i> (GDPR).<\/p><p>This includes obtaining <strong>explicit consent<\/strong> from users to collect and process their data; also the obligation to inform them that such data <strong>will not be used beyond its intended purpose<\/strong> and that they have rights of access and cancellation.<\/p><h3><strong>Experience<\/strong><\/h3><p>It is important that the design and implementation of the chatbot is done with the customer experience in mind, as this will avoid user frustration and possible complaints or claims.<\/p><p>Ensure that he or she is well trained:<\/p><ul><li>Answer the queries that are statistically most frequent.<\/li><li>At the same time, redirect to a human agent if it is not able to answer the queries raised.<\/li><li>Ask your provider to set up a system to receive feedback from users and to regularly review chatbot interactions for areas of improvement.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/section>\r\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-c9f838d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c9f838d\" data-element_type=\"section\" data-e-type=\"section\">\r\n\t\t\r\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\r\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-affeed6\" data-id=\"affeed6\" data-element_type=\"column\" data-e-type=\"column\">\r\n\t\t\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\r\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-efcd654 elementor-widget elementor-widget-text-editor\" data-id=\"efcd654\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\">Be sure to inform users that they <strong>are interacting with a machine<\/strong>. And, if you ask them for personal information, comply with the requirements of data protection regulations.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/section>\r\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>You&#8217;ve decided to opt for artificial intelligence and are planning to set up a chatbot on your SL website to improve the user experience. Find out some key tips for complying with the regulation. Chatbot European regulation Chatbots or virtual assistants are becoming an essential tool in companies of all sizes. Using questions and answers [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":34967,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","inline_featured_image":false,"footnotes":""},"categories":[45],"tags":[],"class_list":["post-37069","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"featured_image_src":{"landsacpe":["https:\/\/www.asesoriaorihuelacosta.com\/wp-content\/uploads\/2024\/11\/chatbot-en-su-empresa-1140x445.jpg",1140,445,true],"list":["https:\/\/www.asesoriaorihuelacosta.com\/wp-content\/uploads\/2024\/11\/chatbot-en-su-empresa-463x348.jpg",463,348,true],"medium":["https:\/\/www.asesoriaorihuelacosta.com\/wp-content\/uploads\/2024\/11\/chatbot-en-su-empresa-300x169.jpg",300,169,true],"full":["https:\/\/www.asesoriaorihuelacosta.com\/wp-content\/uploads\/2024\/11\/chatbot-en-su-empresa.jpg",1920,1080,false]},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.7 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How to use a Chatbot in your company? - Asesor\u00eda Orihuela Costa<\/title>\n<meta name=\"description\" content=\"You have a chatbot on your SL&#039;s website to improve the user experience. 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